Introduction

Strategy provides organisations with clarity of direction, purpose, and priorities. Without a clear strategic framework, organisations risk fragmented decision-making, misaligned efforts, and inefficient use of resources. Effective strategy ensures that every role, function, and initiative contributes to a shared long-term vision while remaining adaptable to change.

The Certificate in Strategy training course offers a systematic approach to strategic management, guiding participants through the process of defining vision, setting strategic objectives, selecting priorities, and translating plans into action. Participants learn how to engage stakeholders, align organisational structures and processes, and track progress through meaningful performance measures. The course emphasises practical execution, continuous review, and strategic learning to ensure that strategy remains relevant, actionable, and results-driven.

Key focus areas include:

Key Learning Outcomes

At the end of this Certificate in Strategy training course, participants will be able to:

Training Methodology

This Certificate in Strategy training course adopts a practical and application-focused learning approach using real organisational scenarios. Participants engage with structured frameworks, case-based discussions, and facilitated exercises to apply strategic concepts directly to their organisational context. Emphasis is placed on critical thinking, alignment, and execution to ensure strategies are actionable and measurable.

Certificate in Strategy

Who Should Attend?

This Certificate in Strategy training course is ideal for:

  • Executives and senior managers involved in strategic direction
  • Line and functional managers contributing to strategy execution
  • Strategic planning and business development professionals
  • Operational managers transitioning into strategic roles
  • Team leaders supporting organisational alignment
  • Professionals seeking stronger strategic thinking capability

Course Outline

Day 1

What is Strategy?  Understanding The Bigger Picture

  • Principles of Strategic Management and Business Planning
  • The Scope of A Strategic Business Plan
  • Creativity and Innovation in Strategic Management
  • The Importance of Consulting with Colleagues and other Stakeholders
  • Principles and Methods of Delegation
Day 2

Develop A Strategic Business Plan For Your Organisation

  • Strategic Analysis of Your Environment
  • Industry Analysis Tools and Techniques
  • Tracking Market Developments
  • Understanding Your Organisation's Ability to Respond to Market Opportunities and Threats
  • Strategic Fit of Your Organisation’s Structure, Business Processes and Culture
  • Generating, Prioritizing and Selecting Strategic Options
Day 3

How to Ensure Strategic Alignment

  • Principles of Strategic Alignment
  • A Strategic Management System
  • Developing A Strategy Map
  • Alternatives to The Strategy Map
  • Advantages and Disadvantages of The Balanced Scorecard
  • Total Strategic Alignment
Day 4

How to Implement and Evaluate Strategic Business Plans

  • Stakeholder Analysis and Communication
  • Allocating People and Resources to The Plan
  • Evaluating and Improving Performance against Plan
  • How to Assess and Manage Risk
  • Performance Measurement and Management
Day 5

Putting the Strategic Business Plan into Action

  • Communicating Strategy to Align Your Organisation
  • Gaining Commitment to, and Responsibility for, The Strategy
  • Effective Implementation - Converting Strategic Plans into Tangible Results
  • Case Study: Linking Operational Plans with Strategic Objectives
  • Personal Goals, Plans and Commitment to Act

International Standards & Professional Alignment

Our training courses are aligned with internationally recognised professional standards and frameworks across leadership, strategy, finance, governance, risk, compliance, and audit. By integrating globally trusted models, we ensure learners develop practical, relevant, and industry-recognised capabilities.

Our trainings draw on leading international standards and professional frameworks, including ISO, ISACA, COSO, OECD, IIA, FATF, Basel, IFRS/ISSB, GRI, NIST, CPD, ILM and the OECD AI Principles. This alignment ensures consistency with global best practices across financial management, risk oversight, digital governance, sustainability, and strategic decision-making..

Designed in alignment with globally recognised professional bodies, our courses support continuous professional development, strengthen organisational capability, and provide clear pathways toward professional certifications valued worldwide.

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FAQs

The course focuses on developing, implementing, and evaluating strategy in a structured and practical way. 

Yes. Equal emphasis is placed on strategic formulation, alignment, and execution. 

Yes. Participants learn how to assess, manage, and balance strategic risks. 

Yes. Organisational alignment and stakeholder engagement are key themes. 

Absolutely. The strategic frameworks apply across sectors and organisational contexts. 

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